Business

Innovation Management : The Business of New Ideas

9th – 12th graders |  Session A  |  8:30 a.m. – 11:30 a.m.

New ideas are at the core of every business’s health. Within a highly experiential curriculum, students will learn and test-out business tools that generate, screen, prioritize, and improve raw concepts into feasible business cases. Such leadership skills are critical in any setting; from social improvements and not-for-profit endeavors to classic garage start-ups, struggling small companies and behemoth corporations.

Instructors: Mark Wilson, faculty, Simon Business School

Language and Advertising

9-12th graders  |  Session A |  1:00 p.m. – 4:00 p.m.

This course examines how advertisers use language to sell products and how it affects our perception of the products and ourselves. This course will appeal to those who are curious about the central role language plays in the art of persuasion. The course touches upon the structure of language only insofar as it is relevant for understanding advertising as a form of social action. The acquired linguistic tools will help us to understand how commercial messages achieve their effect in business, culture, or even grass roots movements.

Instructor: Solveiga Armoskaite, professor, Writing, Speaking, and Argument

Introduction to Business

9-12th graders  |  Session B  |  8:30 a.m. – 11:30 a.m.

Thinking of majoring in business? A business degree can be beneficial in nearly every industry and open the door to many different career paths. This course will examine different business principles like accounting, analytics, finance, entrepreneurship, information systems, and marketing.

Instructors: Simon faculty: Simon Business School 

The Basics of Investments and Careers in Finance

9-12th graders  |  Session B  |  8:30 a.m. – 11:30 a.m.

This class introduces the many disciplines of finance, what to expect during academic training at a university level, and potential career paths.

Have you ever wondered what it’s like to be an investment banker, a financial advisor, or a private equity, hedge fund, or real estate investor? Examine the pros and cons of various career paths within the world of finance. Learn about different types of investments, build your own hypothetical investment portfolio, speak with professionals in the industry, and more.

This class will also introduce several aspects of personal finance (things we wish we thought about when entering college).

Instructor: Rob Rahbari, Senior Investment Officer,  Investment Office.

Generative AI in Business

9-12th graders  |  Session B  |  1:00 p.m. – 4:00 a.m.

AI & Business covers the application of generative AI technologies to a wide variety of business uses. The course will provide hands-on experience in designing, building, and deploying generative AI tools to create value for businesses. It will cover what is here today and what is possible in the near future. As well, the course will ask you to think through the big questions concerning Generative AI, to debate the moral, philosophical, and ethical challenges inherent in this system.

Instructor: Dan Keating, faculty, Simon Business School